Brand New featured the New Logo and Identity for Dartmouth College designed by Original Champions of Design.
I really like the whole design, from the origins of the type used in the wordmark and the history behind the pine emblem. The execution is really well done and very considered in it’s execution, especially when you consider the number of departments and areas within a college the size of Dartmouth.
Tag: identity
Typographic Tolerance ›
I’m not quite sure why, but I really like the execution of this identity system. On it’s own the word mark is a bit awkward, but together with the other elements it seems to work. Somehow.
Logo and Branding: Townhouse ›
Really, really nice piece of work for a hotel in Tel Aviv. I really dig the clean look of the overall piece mixed with the quirky numbering for each floor.
Mike Fischer on Identity Designed ›
An absolutely genius piece of thinking that’s superbly executed. It’s the kind of design that makes me wish I’d thought of it myself.
Arcadia on Identity Designed ›
Great new identity for the Arcadia group designed by Moving Brands.
Gridiron League ›
I love the look and feel of the design of these NFL team logos that take into account the history and tradition behind each team.
(Via Cameron Mill.)