From Moleskine to Market: Type Creation

Kris Sowersby from I Love Typography documents his design process for a new typeface.

He tells us how he begins, what he does and I found it a thoroughly fascinating read which answered a few question I’ve recently thought about (maybe I’m a budding type designer!?!).

I found this quote particularly pertinent and really think what it speaks of should be considered and remembered by all graphic designers, not just those who create tyepfaces.

In terms of letterforms, you can’t have the black without the white. It is the tension and contrast of the ‘foreground’ and ‘background’ that gives us the letter, the word, the sentence, the paragraph and ultimately the understanding of what the author has written.